What is e-commerce? In this age, where the internet is becoming more and more integrated into our lives and increasingly a basic service for daily life, it’s rare to find people unfamiliar with the term “e-commerce.”
According to the 2016 study on Internet User Habits in Mexico by the Mexican Internet Association (AMIPCI), Internet penetration in households has caused the volume of online sales in Mexico to double in the last two years , and this rate is expected to continue as credit card use continues to increase while distrust of online transactions fades.
“ Evolution of e-commerce in Mexico What is
The potential of e-commerce is so great, and its growth in Mexico has been so strong that AMIPCI, in conjunction with the Mexican Association of Online Sales (AMVO) and the Interactive Advertising middle east mobile number list Bureau (IAB), is promoting the HotSale initiative to encourage online purchases during certain times of the year, just as the Federal Government does during the Buen Fin (Good End) festival. For the 2017 edition, HotSale Mexico will take place the last week of May.
I’ll use my recent purchase of a TV as an example (a very good purchase, by the way). As you might guess, I have experience shopping online for various products and services.
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Through various online shopping portals, I compared prices, features, and payment options , and when I decided on the model I wanted to buy, I went to the physical store to make the push designers to become content curators purchase. Under the traditional definition, that sale wouldn’t count toward e-commerce statistics. But if I used the internet as a source of information to make my purchase, wouldn’t that be considered e-commerce?
Here’s another example: if you’re looking to buy a house or apartment in a certain area, what would be the most likely path you’d take? You’d most likely do a Google search for “House for rent in X location .” You’d see options on different sites. Maybe you’d see the contact information of a real estate agent. They’d get in touch, and if all goes united kingdom data well, you’d have your house after a certain amount of time. Is this e-commerce for you?
E-commerce in practice
I mentioned earlier that I’ve had clients who haven’t been able to sell their products online. What do I think was their mistake? Their goals and expectations weren’t aligned with their market’s needs. While the company hoped to close sales through the website, its customers continued to request quotes and product samples in person, as they always have.
Compared to another company that hired our services. Knowing that its products are for a very specific market and require highly technical knowledge, instead of waiting to close sales through the portal, it requested a tool that allowed its clients to select products for pricing. This generated a file that reached both the company and the client. This accelerated the product pricing process .