Your company’s Marketing Plan is the set of strategies and campaigns through which you can position your brand, get to know your audience, generate engagement , increase your turnover and, above all, build a community.
What is a marketing plan for?
Gaining market presence, connecting with your audience and increasing demand for the products or services you offer are some of the advantages of having a marketing plan.
Knowing what a marketing plan is allows you to work on clear objectives for your business, since each action must respond step by step to previously defined goals.
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Studying success stories, taking tips or references from australia phone number data others who have already achieved what you have in mind, will help you build the plan that best fits the requirements of your business. However, do not try to copy other companies. Your business is unique and has its own needs, that is why it is important to investigate.
Learn about two success stories that knew how to create an international marketing plan and are now unmissable references in the market.
Success stories
- Amazon: Amazon’s four key points have been: singapore data reach, simplicity, conversion and engagement. Amazon’s combination of SEO and Google Ads makes it impossible not to achieve this. Offering a simple experience, easy payment and satisfying customers are some of the actions that Amazon used to build loyalty and become one of the most important e-commerce sites in the world.
- Shein: Understanding the audience and choosing here are some tips for finding your ideal tiktok schedule: the right channels to reach them, is how HubSpot defines the line of action of this clothing brand. The visual promotion of its products through influencers allowed Shein to increase the return on investment in paid advertising by 20% and position itself among the profiles of fashion bloggers.
Now that you know how Amazon and Shein developed part of their strategy, take note of what the Marketing plan contains.