App Development vs. Responsive Website: Which is Better?

purcThe arrival of the internet has revolutioniz not only the way people communicate, but, most importantly, the way they do business. With just one click, you can have all the services you ne, without leaving your home, and at a price that is the same or even lower than that charg in the physical world.

If the development of e-commerce open the minds of companies to a new way of doing business, the consolidation of the mobile market has chang this perception forever. Now, consumers don’t even ne to be near a computer to make their next purchase: they just ne to open an app, choose the product they want and, with just a few taps on the screen, the purchase is complete.

Applications and the mobile market

Stars of the mobile universe, apps play a prominent role in this promising business sector. If, in the beginning, they only serv to connect people with each other, they are now true shopping hubs.

In an app from large retailers, for example, you can buy everything, exchange defective items, take advantage of promotions, put together your wardrobe with the items you want, and even ask questions or make complaints.

Apps are no longer just a sales channel. They have become important sources of information. With just a tap of the screen and a few minutes of filling out an initial form, your company can obtain important information from future customers.

Apps allow you to find out, for example, which purchases your future customer makes most frequently and what they look for when they access your app. With this data, you can offer exclusive promotions, increasing the chances of making much more profit than your competitor who has not yet taken advantage of the power of apps.

Responsive website

Just as the number of app users has been growing exponentially, the percentage of Brazilians who access the internet only via mobile devices nes to be taken into account. The growth is so great that some research institutes estimate that, in a few years, this type of access will surpass that via desktop computers.

Therefore, to offer the best experience to their users, some companies have invest heavily in the development taiwan phone number data of responsive websites. Responsive websites are those that open normally on mobile devices.

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One characteristic of this type of website is that its presentation adapts to the size of the screen of the device us by the user, without it being necessary, for example, to enlarge it to read something that is written there.

However, the downside of this profiles on other social networks type of website is that it loads slowly, especially if the user is using their mobile data network. This happens because, just like when you bw lists access the internet from your desktop, the page you are viewing will be load directly from the browser.hase a model of this type.

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