The Digital 2021 April global statshot report provid data showing that the number of people using social networks increas by 521 million users during the year. Entrepreneurs have follow their consumers, which is why there are a lot of business accounts on Instagram*, Facebook* and TikTok.
The Best Online Jobs of 2022 in Internet Marketing
Businesses are increasingly moving away from direct advertising and are trying to develop social mia accounts that are interesting to users
An SMM manager must be well inform about the policies of each social network. Be able to find an approach to different categories of users, know and apply the basics of content and advertising management in their work.
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This specialist must be able to write texts, communicate with people, analyze and correct errors in work, create design. It happens that in addition to his main activity. He is engag in targeting (advertising that is shown.To the target audience of a certain brand). And yet, this is often the work of a specialist in target advertising.
Target advertising specialist – targetologist
This is a person who knows the politics of social networks well . Develops advertising and attracts users interest in the company’s services, using the profiles on other social networks creat portrait of the target audience. Such a portrait is collect on the cmo email list basis of data on the age, place of residence, gender. And marital status of consumers. Using a single client image. Target advertising is shown only to people who will be interest in the promot product.